Recent News

Facebook Officially Announces Call-To-Action Button For Pages


Facebook Page Admins will soon be able to choose from seven different Call To Action (CTA) buttons, giving marketers a new way to drive traffic directly to their site or app. These buttons, which will sit on top of the page’s cover photo, are a welcome addition to almost any

December 18, 2014 0 Read More

Facebook Improves Tools To Help Pages Connect With Target Audience


Facebook has recently responded to requests for better targeting and more intelligence by introducing ways to target posts, remove posts that are no longer relevant, and identify popular link that you haven’t shared on your page. These new features will be nice additions to your Facebook Marketing Strategy. Interest Targeting:

December 13, 2014 0 Read More

5 Ways To Use Facebook Website Custom Audiences


Facebook’s Website Custom Audiences (WCA) tool is an impressive new development in the Facebook Advertising Ecosystem. If you are not using it, you are missing out on an incredibly powerful tool. Seriously… if you’re not using Custom Audiences in your Facebook Marketing Strategy, you need to read this and take

December 12, 2014 0 Read More

INFOGRAPHIC: The Ideal Length Of Characters, Words, and Videos on Social Media


How much is too much? According to a new infographic by, there are best practices to the lengths of your Tweets, Facebook Posts, YouTube Videos, and more. Check it out:

December 11, 2014 0 Read More

2015 Facebook Cheat Sheet – All Sizes, Dimensions, and Guidelines


Just released for 2015 – the totally updated Facebook Cheat Sheet including all image sizes, dimensions, and guidelines. If you’re a Facebook Marketer, save this cheat sheet ASAP! Included below is the Facebook Cover Photo Dimensions, Facebook Profile Photo Dimensions, Photo Post Ad Sizes, and much more.

December 5, 2014 0 Read More

How To Prevent a Facebook Ads Account Suspension


Facebook is all about their users – all 1.5+ Billion of them, so it’s no surprise that they look to enforce rules and regulations that preserve a high-end user experience. For Facebook Marketing Experts, that means keeping up with an ever-changing landscape of rules, guidelines, and tactics. The quickest way

December 4, 2014 0 Read More

Put Up or Shut Up – Live Facebook Ad Campaigns December 2014


The term expert or ninja gets thrown around a lot these days. It seems like everyone and their dog wants to pitch themselves as a social media expert. I like to put up or shut up, so here’s just a few of my current campaigns running as of early December

December 3, 2014 0 Read More

5 Holiday and Christmas Facebook Marketing Tips


From Black Friday-on, consumers are ready to spend. For Facebook Ad Marketers, it is important to take advantage of the next few weeks leading up to Christmas. Crafting a Facebook Marketing Strategy for the holidays is a no-brainer for marketers who hope to tap into the increased spending habits of

December 1, 2014 0 Read More

Facebook Introduces Its Own Google AdWords-like Quality Score


Facebook has very quickly emerged as the most effective medium to acquire users who are engaged and loyal, but you need to understand why your campaign is performing or not in order to keep costs at a minimum. For those looking to acquire leads with Facebook Ads, three new insights

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Awesome Tool to Randomly Pick a Winner for Facebook Timeline Contests or Giveaways


Facebook recently changed their guidelines regarding contests and giveaways for Facebook Pages.  The new change allows Page Admins the ability to run contests without the need for a 3rd Party Contest App.  What does this mean?  Facebook Admins can now run contests directly in the Timeline through a simple status

November 28, 2014 0 Read More