A recent study of 125 agencies, brands and publishers found that 87 percent said they are planning to run Facebook video ad campaigns, knocking YouTube out of the leader position in video advertising. The power of Facebook’s in-stream video ad placements has made it the video advertising platform of 2015.
The study also showed the rising popularity of video advertising on social platforms in general. Marketers indicated that they plan to run more video advertising across all networks, including Twitter, Instagram, LinkedIn and Tumbler.
Make sure to stay up with the competition this year and contact us today for tips on how to reach your target audience via Facebook advertising.
Facebook Video Ads To Overtake YouTube in 2015 Advertising