Month: February 2015

Facebook (Finally) Launches Official Ads Manager App

With 2 million active advertisers on Facebook, the social media giant launched an App to better serve the profound mobile advertiser base managing their ads from their smartphones. Facebook Ads Manager is available on iOS and allows users to easily: • Create New Ads – with the simple to use interface you can design ads […]

Facebook Introduces Multi-Product Ads And Enhanced Custom Audiences

To help business continue to drive conversions, Facebook announced two new enhancements that make marketing on Facebook even more powerful. Get ready, this new ad type is a game changer! Facebook now allows marketers to provide multiple offsite links to showcase multiple products at once, in one Facebook Ad. Multi-product ads allow you to showcase […]

Valentines Day Facebook Ad Promotions

Back on Valentines Day 2014, 1 million people in the US changed their relationship status on Facebook. 146,000 people changed their status to engaged, 339,000 people changed their status from “In a relationship” to “Single”, and 335,000 people changed their status from “Single” to “In a relationship”. Facebook is the place for Valentines PDA in […]

Using Facebook Graph Search To Improve Your Marketing

In 2013, Facebook introduced changes to their Graph Search Feature to give answers to natural language queries, like Pages About The New York Yankees. Graph search operates by use of a search algorithm similar to traditional search engines such as Google. However, this feature is distinguished as a semantic search engine, searching based on intended […]

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